Mission · Vision

With cutting-edge technology and uncompromising quality,
DORCO is leading the global market while
delivering the best customer experience.

Brand Vision

1 DORCO 330
  • We aim to become
  • a Top 3 global brand by 2030,
  • achieving No. 1 in advanced markets,
  • No. 1 in wholesale across emerging markets,
    and No. 1 in the domestic market.

A Leading Company Driving Innovation With
Precision Technology

Since 1955, DORCO has been delivering
a closer and smoother shave for people around the world.
We were the first in the world to develop
curved blades, 6-blade razors, and even 7-blade razors.

Thanks to these innovations,
DORCO has become one of
the most recognized razor brands globally.

Brand Mission

Elevate Every
Moment

A Company That Brings Joy to Customers

DORCO’s brand mission—“A company that brings joy to customers”—
aims to enhance the quality of everyday life with
convenience, satisfaction, and innovative technology and quality.

Through thoughtful design, a smooth shaving experience, and reasonable pricing,
we promise to bring joy to even the smallest moments in our customers’ lives.
This mission reflects DORCO’s commitment to becoming a trusted partner
in the pursuit of a happier, more fulfilling life.

Core Values

Visionary
Pioneer

We are explorers driven by strong
motivation and passion.

Our Attitude

Challenge

We relentlessly pursue the challenge of becoming a global No.1 company.

Collaborate

We collaborate with a forward-thinking mindset to create synergy.

Execute

We execute with precision to achieve perfect results.

Responsibility

We take full responsibility to deliver lasting customer satisfaction.